The Age of Information Architecture

In a new issue of Digital Web Magazine and a brand new column entitled IAnything Goes, Jeff Lash takes an in-depth look at just what is the big deal with IA: what it is, why it's needed, who should do it, and how it came about. The Age of Information Architecture. Also in this issue David Wertheimer writes about going Beyond the IA Guy: Defining information architecture in his Wide Open column.

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Way to go

Way to go, Jeff! An IA column in Digital Web is an excellent idea. This will help practitioners in the industry understand what it is we do and why IA is needed. Whether the result is to hire IA's or to get web developers to do their own IA -- it's all good.

And thanks, Nick, for seeing the value in this.